Story 2 of 9 · 17 July 2026
Minneapolis retail media veterans launch a networking nonprofit
What happened
Founders Mark Heitke and Derek Nelson launched a nonprofit that organizes educational networking events for commerce media professionals in Minneapolis and Chicago, with plans to expand to Atlanta and Boston. Adweek reports the founders hope forming a nonprofit lets the group expand to more cities.
Confirmed details
The founders are exploring publishing educational content digitally, hosting more meetups at major trade events, and simplifying sponsorship opportunities.