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VIOOH and b.drops Partner to Expand Programmatic DOOH Access in Brazil's Wellness Sector

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VIOOH and b.drops Partner to Expand Programmatic DOOH Access in Brazil's Wellness Sector

What the study found

VIOOH has entered into a strategic partnership with b.drops to expand programmatic access to digital out-of-home advertising inventory in Brazil's self-care and wellness environments. The collaboration enables access to more than 165 million monthly impressions across 7,680 digital screens throughout Brazil, accounting for 5% of the country's DOOH market.

Detail

VIOOH has entered into a strategic partnership with b.drops to expand programmatic access to digital out-of-home advertising inventory in Brazil's self-care and wellness environments. The collaboration enables access to more than 165 million monthly impressions across 7,680 digital screens throughout Brazil, accounting for 5% of the country's DOOH market.